About

Branding & Identity

Shape how the world sees you with logos, visual systems, and storytelling

UI/UX Design

Intuitive, conversion-focused experiences across websites and apps.

Campaign Creatives

Engaging visuals and messaging that bring campaigns to life.

Explore Design Capabilities

Digital Strategy

Data-led roadmaps to guide your brand's growth online.

SEO & Content

Meaningful content and optimization that drive visibility and trust.

Performance Marketing

Ads and campaigns that deliver measurable results.

EXPLORE OUR MARKETING PLAYBOOK

Web Development

Scalable, responsive websites built for performance.

Marketing Automation

Tools and integrations that free up your time and boost efficiency.

Analytics & Insights

Real-time dashboards and reports to drive smarter decisions.

SEE TECH SOLUTIONS

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We are Lume.

Clever strategists and big thinkers.

At Lume, marketing isn't just a service - it's a 360-degree experience that blends strategy, creativity, technology, and research into every campaign. Powered by our APRESP Model - Asset, Presence, Reputation, Engagement, Search, and Promotion - we turn ideas into actionable plans that deliver real business impact. Our market research - driven insights ensure that every strategy is grounded in your unique business needs, while our seamless lead generation and demand creation efforts drive measurable ROI. We offer the perfect mix of consulting and execution, combining high - level strategic direction with hands-on implementation. With deep experience and supported tech, we take your ideas to market and turn them into tangible results.

Marketing Expertise

360-Degree Marketing Approach
Integrated strategy, creativity, technology, and research for holistic brand growth.
APRESP Mode
Asset, Presence, Reputation, Engagement, Search, and Promotion framework for driving comprehensive marketing success.
Market Research-Driven Insights
Tailored strategies based on real business needs for maximum relevance and impact.
External Marketing Arm
Complete marketing support without the need for in-house teams, infrastructure, or additional resources - scalable and seamless.

Consulting + Execution
Strategic direction paired with hands - on implementation for end-to-end marketing solutions.
Go-to-Market Expertise
Proven experience and tech support to transform ideas into market - ready offerings.
Buyer Personas & Customer Journeys
Identify key audiences, map their journeys, and create strategies that resonate at every touchpoint.
Brand Voice & Tone Exercises
Define a brand's unique personality and communication style to ensure consistent and impactful messaging.

Our Framework

APRESP

APRESP Model - Our proprietary framework designed to fuel brand growth by aligning business goals with marketing efforts. It covers every essential element- Asset, Presence, Reputation, Engagement, Search, and Promotion - ensuring a cohesive, data - driven strategy that delivers real, measurable results. Unlike fragmented approaches, APRESP creates a unified marketing roadmap, helping brands build strong foundations, amplify visibility, and drive sustainable growth.

Your brand assets are crucial to your success. Through strategic design thinking and exhaustive creative processes, we build your brand assets with the vision to see you grow and succeed. Whether digital or print, we've got you covered.

With over 4 billion people online, your digital presence is vital to bringing in and retaining your customer base. You need to be well represented online so that your business can be found anywhere and at anytime.

What your customers say can make or break your brand. It is more critical than ever to manage your online reputation. We take a multi-pronged approach to give your reputation the thrust it needs for a positive online identity.

Customer engagement is quite the buzzword and we are firm believers that customer is king! This is why our game plan is a well thought out content marketing strategy to help produce 3 times more leads than traditional outbound marketing. At 62% lesser cost that too!

People are searching online for the solutions you offer. Are you making yourself visible to them? There are 1.2 trillion online searches every day and 93% of all buying decisions start with an online search. Let us get you the visibility you need.

We want you to stand out. Well planned and well managed campaigns are a critical factor in helping you succeed. Whether digital or print, we'll have the right card to play and the right strategy to adopt.

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Case Study

Thapar Institute of Engineering and Technology (TIET), a premier institution known for its academic excellence, approached Lume to unify its brand identity across digital and print. We introduced a consistent design language that reflected their clean, minimal vision - enhancing visibility, establishing national presence, and demonstrating how branding can transform leading educational institutions like theirs.